Strana 29
29 Sustainability Report
|
PRAM Consulting s.r.o.
WHAT WE HAVE ALREADY
ACHIEVED IN GOVERNANCE
IN THE AREA OF GOVERNANCE, OUR
COMPANY HAS RECENTLY ACHIEVED
SEVERAL SUCCESSES, WHICH WE
WOULD LIKE TO SHARE WITH YOU IN
THIS SECTION OF THE REPORT.
We have successfully defended our CMS
certification
In the spring of 2024, our company underwent
a regular audit and obtained CMS4 certification,
becoming the first public relations agency in the
Czech Republic to do so.
The methodology of the CMS certification
(Consultancy Management Standard) was
adopted by the international association of
national Public Relations associations in 2003
as a globally recognized system for certifying
quality standards related to the management of
consultancy firms in the field of public relations.
The purpose of the CMS certification and its
application is to increase the transparency of
certified firms for their surroundings, improve
processes and information flow within the
firm, and increase productivity while ensuring
international compatibility at the European
level. The certification is carried out by the
independent certification company Agency
Experts GmbH.
Our company succeeded in achieving
traditionally high results and favourable
evaluations during this year’s audit, successfully
defending the CMS certification.
Each APRA member agency is required to
undergo CMS certification every two years. The
next certification round for PRAM Consulting is
planned for 2026.
Representation of women at PRAM Consulting
We are proud that at PRAM Consulting, we
have long managed to maintain a very high
representation of women, both among
employees and in the company’s leadership.
In the future, we will strive to maintain this high
representation of women in our company
and, in any case, ensure that representation of
women in leadership and in the workforce does
not fall below 50%.
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